Use it as a way to highlight some of the top selling points behind your brand. When preparing a presentation for a big meeting, make sure your slides are not crammed with text. One of the best ways to convey your points and make a lasting impression is to use a lot of interesting and effective visuals like graphs or infographics in your presentation.
Not only will this place the attention of meeting attendees on you as a presenter, but it will be more effective too. Including your logo is your chance to have a small branding moment on each page. Include backup materials for detail questions.
Your presentation should be concise and to the point, always moving toward your target outcome. But sometimes detail-oriented audience members want to veer into the weeds and go off-presentation.
Quickly address their questions with backup slides, materials or handouts. Then get back to your presentation and target outcome. It's great to have a tried-and-true deck, but if you're too attached to your favorite PowerPoint you may fail to notice when a certain slide has gone stale. Revisit every single number and date to make sure they're current, especially if they make reference to your business' traction or market.
Whether it's an investor pitch, an academic talk, or just any kind of presentation, you need to make it clear to your audience why you are there taking their time and why they should trust you. Talk about your past accomplishments and other projects you've worked on as a way to build credibility. No need for your life story -- 30 seconds should be enough. Creating and establishing a clear roadmap in your speech allows the audience to keep track with you.
No one likes going through multiple slides with no clear indication where they are in the presentation. Your audience subconsciously asks "So what? If I'm the reader, I want to know why what I'm reading is important, why it's relevant to me, and what I can specifically do about it. Don't forget to prominently display your contact information on your last slide.
Focusing On Characters — People have stories; things, data, and objects do not. A Changing Dynamic — A story needs something to change along the way. But you can help to make the spoken word better by using your voice effectively.
For more about this, see our page on Effective Speaking. It has been estimated that more than three quarters of communication is non-verbal. That means that as well as your tone of voice, your body language is crucial to getting your message across. Make sure that you are giving the right messages: body language to avoid includes crossed arms, hands held behind your back or in your pockets, and pacing the stage.
Make your gestures open and confident, and move naturally around the stage, and among the audience too, if possible. If you find presenting difficult, it can be hard to be calm and relaxed about doing it.
One option is to start by concentrating on your breathing. Make sure that you continue to pause for breath occasionally during your presentation too. For more ideas, see our page on Coping with Presentation Nerves. If you can bring yourself to relax, you will almost certainly present better.
If you can actually start to enjoy yourself, your audience will respond to that, and engage better. Your presentations will improve exponentially, and so will your confidence.
See Tip 4 below for details. The first and most important rule of presenting your work is to know your audience members. If you can put yourself in their shoes and understand what they need, you'll be well on your way to a successful presentation. Keep the audience in mind throughout the preparation of your presentation. By identifying the level of your audience and your shared knowledge, you can provide an appropriate amount of detail when explaining your work.
For example, you can decide whether particular technical terms and jargon are appropriate to use and how much explanation is needed for the audience to understand your research. You can also decide how to handle acronyms and abbreviations. For example, NMR, HMQC, and NOESY might be fine to use without definition for a room full of organic chemists, but you might want to explain these terms to other types of chemists or avoid this level of detail altogether for a general audience.
It can be difficult to gauge the right level of detail to provide in your presentation, especially after you have spent years immersed in your specific field of study. If you will be giving a talk to a general audience, try practicing your presentation with a friend or colleague from a different field of study. You might find that something that seems obvious to you needs additional explanation. Get featured articles and other author resources sent to you in English, Japanese, or both languages via our monthly newsletter.
Next, you'll need to think about creating a clear, logical structure that will help your audience understand your work. You're telling a story, so give it a beginning, middle, and end. To start, it can be helpful to provide a brief overview of your presentation, which will help your audience follow the structure of your presentation. Then, in your introduction, get everyone "on the same page" i. Don't swamp them with detail, but make sure they have enough information to understand both what your research is about and why it is important e.
By making the foundation of your research clear in the introduction, your audience should be better able to follow the details of your research and your subsequent arguments about its implications.
In the main part of the presentation, talk about your work: what you did, why you did it, and what your main findings were. This is like the Methods and Results sections of a manuscript. Keep a clear focus on what is important and interesting to your audience.
Don't fall into the trap of feeling that you have to present every single thing that you did. Finally, summarize your main results and discuss their meaning. This is your opportunity to give the audience a strong take-home message and leave a lasting impression.
When crafting your take-home message, ask yourself this: If my audience remembers one thing from my talk, what do I want it to be? When you are considering how long each section should be, it is helpful to remember that the attention of the audience will usually wane after 15—20 minutes, so for longer talks, it's a good idea to keep each segment of your presentation to within this amount of time.
Switching to a new section or topic can re-engage people's interest and keep their attention focused. Visual materials, probably in the form of PowerPoint slides, are likely to be a vital part of your presentation. It is crucial to treat the slides as visual support for your audience, rather than as a set of notes for you. A good slide might have around three clear bullet points on it, written in note form. If you are less confident speaking in English, you can use fuller sentences, but do not write your script out in full on the slide.
As a general rule, avoid reading from your slides; you want the audience to listen to you instead of reading ahead.
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